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By J. Strachan,C. Nally

this can be the 1st research of the cultural meanings of advertisements within the Irish Revival interval. John Strachan and Claire Nally shed new gentle on complicated nationalism in eire sooner than and instantly after the Easter emerging of 1916, whereas additionally addressing how the broader politics of eire, from the Irish Parliamentary celebration to anti-Home Rule unionism, resonated via modern ads replica. The e-book examines the style within which many of the key authors of the Revival, significantly Oscar Wilde and W. B. Yeats, reacted to ads and to the patron tradition round them. Illustrated with over 60 attention-grabbing modern ads pictures, this ebook addresses a various and exciting diversity of Irish advertisements: the pages of An Claidheamh Soluis below Patrick Pearse's editorship, the marketing of the Ulster Volunteer strength, the ads columns of the woman of the home, the selling of the activities of the Gaelic Athletic organization, using Irish celebration politicians in First global conflict recruitment campaigns, the commemorative paraphernalia surrounding the centenary of the 1798 United Irishmen rebellion, and the connection of Murphy's stout with the British army, Sinn Féin and the Irish loose State.

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Advertising, Literature and Print Culture in Ireland, 1891-1922 by J. Strachan,C. Nally


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